Marketing Salaries Update 2023

If you’re looking for the latest insights on senior marketer salaries, you’ve come to the right place!

Following the salary increases seen in 2020/21/22, we believe they are now beginning to plateau in 2023. 

Here are the latest insights on Marketing salaries for Late Seed, Series A and B in 2023:

Key observations

  • 10 to 20% bonus.

  • Bonus based on revenue and performance.

  • Equity reserved for Director, VP or CMO.

Chief Marketing Officer:

  • £150K to £180K base.

  • Permanent hiring has slowed for CMOs, but interim CMOs are more popular.

  • Day rates range from £1k to £1.5k.

VP Marketing:

  • The range is between £120k to £140k.


Head Marketing / Marketing Director:

  • The range is between £80k to £110k.


Senior Marketing Manager:

  • The range is between £65k to £80k


Marketing Manager

Titles include: Content Marketing Manager / Digital Marketing Manager / Demand Generation Manager / CRM Manager / Growth Manager

  • The range is between £40k to £60k


Let’s talk! 

If you’re interested in discussing the Marketing salaries or any help in benchmarking in more detail and full confidence, feel free to drop me a line:

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Sales (Software) Salaries Update 2023

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Insights from a Chief People Officer on HR Trends for Scale-Ups in 2023 - Part 1