Sales (Software) Salaries Update 2023

Written By Ell Seder

Here are the latest insights on sales salaries for late Seed, Series A and B in 2023 - benchmarked average salaries all with double OTE targets with equity reserved for VP and CRO.

Chief Revenue Officer:

  • The range is between £150k to £200k.

  • Part time interim for £800 to £1,500 a day (no bonus, or equity).

VP Sales:

  • The range is between £120k to £150k.

Head Of Sales:

  • The range is between £100k to £120k

Sales Manager: (Team Leader):

  • The range is between £70k to £100k

Account Executive:

  • The range is between £45k to £100k with double OTE.

  • This role has the broadest salary range: SMB £45k-£60k, Mid-Market £50k-£70k, Enterprise £70k-£100k.

Sales Development Representative / Business Development Representative:

  • The range is between £30k to £45k.

2023 - Our Observations 

You can expect to see higher salaries in London at US Enterprise software companies. Some individuals want to work in an entrepreneurial high growth start-up/scaleup with equity potential, while others may prefer to take the higher base salary in a more mature and structured environment.

Let’s talk! 

If you’re interested in discussing the Marketing salaries or any help in benchmarking in more detail and full confidence, feel free to drop me a line:

Ell Seder
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